UK CV · A4 · Marketing

Social Media Manager CV Example & Guide (2026)

A free, recruiter-ready social media manager CV example formatted for the UK — A4 sizing, a personal profile, and achievement-led bullet points. Edit it in one click.

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Priya Nair
Social Media Manager | Content & Paid Social
priya.nair@email.com • (512) 555-0198 • Austin, TXLinkedIn: linkedin.com/in/priya-nair-socialPortfolio: priyanair.workInstagram: instagram.com/priya.builds
Summary
Social media manager who grew a consumer brand from 38K to 410K followers in 20 months and turned organic content into a measurable revenue channel. Blends short-form video, community management, and paid social to hit a 6.2% average engagement rate and a 3.8x return on ad spend.
Experience
Social Media Manager
Brightleaf Wellness — Austin, TX
Apr 2023 – Present
Grew combined Instagram and TikTok following from 38K to 410K in 20 months by shipping 5 short-form videos per week and a tested hook framework.
Lifted average engagement rate from 2.1% to 6.2% by rebuilding the content pillars around audience comments and search trends.
Managed a $42K monthly paid social budget across Meta and TikTok, sustaining a 3.8x ROAS and a 31% lower cost per acquisition year over year.
Launched a 40-creator UGC program that produced 280 assets a quarter and cut creative production costs by 24%.
Built a weekly analytics dashboard that tied content themes to 1,900+ monthly site sessions and $186K in attributed sales.
Social Media Coordinator
Northbound Apparel Co. — Dallas, TX
Aug 2021 – Mar 2023
Owned the content calendar across 4 platforms, publishing 20+ posts per week and keeping a consistent brand voice.
Doubled Instagram reach in 8 months through a Reels-first strategy and trend-driven audio selection.
Coordinated 18 influencer collaborations that drove 12K link clicks and a 9% bump in seasonal sales.
Cut average response time on DMs and comments from 6 hours to 45 minutes, improving sentiment scores.
Education
B.A. in Communications
University of Texas at Austin — Austin, TX
2017 – 2021
Minor in Digital Marketing
Skills
Strategy
Content strategy, Audience research, Brand voice, Campaign planning, A/B testing
Tools
Meta Ads Manager, TikTok Ads, Sprout Social, Canva, CapCut, Google Analytics
Certifications
Meta Certified Digital Marketing Associate
Meta · 2023
HubSpot Social Media Marketing
HubSpot Academy · 2022
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How to write a social media manager CV (UK)

Open with a short personal profile, then prove your impact with achievement-led bullet points — each one a result, not a duty. Keep it to two A4 pages, list experience in reverse-chronological order, and mirror the language in the job advert so it passes any applicant tracking system.

Example bullet points to adapt

  • Grew combined Instagram and TikTok following from 38K to 410K in 20 months by shipping 5 short-form videos per week and a tested hook framework.
  • Lifted average engagement rate from 2.1% to 6.2% by rebuilding the content pillars around audience comments and search trends.
  • Managed a $42K monthly paid social budget across Meta and TikTok, sustaining a 3.8x ROAS and a 31% lower cost per acquisition year over year.
  • Launched a 40-creator UGC program that produced 280 assets a quarter and cut creative production costs by 24%.
  • Built a weekly analytics dashboard that tied content themes to 1,900+ monthly site sessions and $186K in attributed sales.
  • Owned the content calendar across 4 platforms, publishing 20+ posts per week and keeping a consistent brand voice.
  • Doubled Instagram reach in 8 months through a Reels-first strategy and trend-driven audio selection.
  • Coordinated 18 influencer collaborations that drove 12K link clicks and a 9% bump in seasonal sales.

Key skills for a social media manager CV

Content strategy and calendar planningCommunity managementPaid social campaign managementInstagram, TikTok, and LinkedIn growthShort-form video editingCopywriting and brand voiceInfluencer and creator partnershipsSocial analytics and reportingA/B testing creativeCanva and Adobe Creative SuiteAudience research and segmentationCrisis and reputation management

Social Media Manager CV FAQs

What should a social media manager CV include in the UK?

A UK social media manager CV leads with a short personal profile, then work experience in reverse-chronological order with achievement-led bullet points, key skills, and education. Keep it to two A4 pages, and you don’t need a photo, date of birth, or marital status.

CV or resume — what’s the difference?

In the UK and most of Europe, “CV” is the standard term for the 1–2 page document you send with a job application (what Americans call a resume). Our builder uses A4 sizing and UK conventions when you choose this format.

How long should my CV be?

Two A4 pages is the UK norm. Lead with your strongest, most relevant achievements so a recruiter sees your value in the first half-page.

What metrics should a social media manager put on a resume?

Lead with growth and outcomes: follower gains, engagement rate, reach, conversions, and revenue or leads from paid campaigns. Numbers make your impact tangible and separate you from candidates who only list duties.

Should I link my social profiles or a portfolio?

Yes. Include a portfolio link plus one or two accounts you grew. Hiring managers want to see your actual content and voice, so make it easy to click through and judge your work.

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